Re: Bummer. . .Too bad for the Customers. I have to admit that I'm on the other side of this issue. I spent most of my 20's and 30's flat broke and raising a kid on my own. So when I flew somewhere, it likely took me months to save up the money; and a significantly more expensive flight meant I didn't fly.
Price was, by far, the single biggest factor in deciding which ticket to buy. In fact, it often decided when and where I flew at all. I took my son to Denmark on vacation one year because Icelandair had a hella cheap fare from BWI. Flew to BWI in the morning, spent the day sightseeing in DC, took the redeye to Reykjavik for a two day stopover (no extra charge), then onto Copenhagen. We had an unforgettable vacation at a bargain basement price (staying in hostels, btw). If the airfare hadn't been so cheap, that's a vacation we couldn't have taken at all.
I agree, however, that a $10-$30 across the board price hike would almost never hurt ticket sales (especially with gas prices so high). I'm flying MCO-BNA next month for my niece's graduation, and the ticket cost me about what I'd spend in gas to drive (not to mention the wear on the car or my time). |