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flyover · August 25th, 2004, 08:46

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I dont know enough about ATA, but why hasnt the low fare formula worked for them?? I guess they arent greyhound enough.

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They are trying to run a hub directly against a SWA hub. I'd say AirTran or JetBlue would have found that difficult to do as well. When you are chipping away at legacy carriers you can throw in some $499 fares and still look cheap.

August 25th, 2004, 08:46	#10
flyover Old Skool Join Date: Mar 2004 Location: Georgia Posts: 3,389	Re: ATA to pull out of Chicago! [ QUOTE ] I dont know enough about ATA, but why hasnt the low fare formula worked for them?? I guess they arent greyhound enough. [/ QUOTE ] They are trying to run a hub directly against a SWA hub. I'd say AirTran or JetBlue would have found that difficult to do as well. When you are chipping away at legacy carriers you can throw in some $499 fares and still look cheap.